WhatsApp Number not active - Common Errors During Embedded Signup & Resolutions

Below are the most frequent issues encountered during onboarding and how to resolve them:


1. “This phone number is already connected to another WhatsApp Business Account”

Error Message: This number is registered to an existing WhatsApp account

Reason:
The phone number is already registered with:

  • An existing WhatsApp account (Personal / Business App), or

  • Another WhatsApp Business Account (WABA), or

  • Another solution provider

Resolution:

  • Log in to Meta Business Manager → WhatsApp Accounts

  • Go to Phone Numbers → Settings (⚙️ icon)

  • Disable Two-Step Verification (PIN)

  • Remove the number from the existing WABA or WhatsApp app

  • Wait 2–5 minutes for Meta sync

  • Retry onboarding using Embedded Signup


2. “The phone number you entered is not associated with the selected business”

  • Error Message: Invalid account linking

Reason:

  • Number is linked to a different Meta Business Manager

  • WhatsApp Business Account is pending / not approved

  • Business ownership mismatch during ES flow

Resolution:

  • Ensure you are logged into the correct Meta Business Manager

  • Verify the WABA status is Approved

  • Ensure the number ownership matches the selected business

  • If required, remove and re-add the number under the correct business


3. OTP Not Received (SMS / Voice)

Meta-Controlled Process

Reason:

  • Meta-side OTP throttling or delay

  • Carrier restrictions

  • Multiple OTP attempts in short duration

  • International SMS/calls blocked on number

Resolution:

  • Wait before retrying (avoid multiple attempts)

  • Use Voice OTP instead of SMS

  • Ensure the number can receive international SMS/calls

  • Retry onboarding after some time


4. “Partner Could Not Be Added” / Onboarding Stuck

Error Message: Invalid account linking / Partner add failure

Reason:

  • Meta unable to add solution partner (e.g., Haptik) due to:

    • Incomplete Meta setup

    • Co-existence conflicts

    • Meta-side Whatsapp business account status is not active

Resolution:

  • Ensure the ES onboarding flow completes in one session

  • Do not remove partners or edit WABA settings mid-process

  • Wait for Meta sync (can take time)

  • Ensure that the account status is active

  • If unresolved, raise a support ticket for vendor escalation


5. Number Shows Inactive After Successful Onboarding

Observed Behavior (Common in Co-existence Flow)

Reason:

  • WhatsApp Business App updated

  • Device changed

  • Solution partner removed from WABA

  • Meta sync delay

Resolution:

  • Wait for Meta activation (may auto-resolve)

  • Re-onboard using Embedded Signup if required

  • Avoid modifying WABA or app settings post-onboarding

  • If persistent, vendor escalation is required


6. Display Name Rejected

Meta Policy Controlled

Reason:

  • Display name violates Meta policies:

    • Generic names

    • Promotional terms

    • Mismatch with business identity

    • Incorrect capitalization/symbols

Resolution:

  • Follow Meta display name guidelines strictly

  • Use a clear, brand-consistent name

  • Resubmit and wait for Meta approval


8. Credit Line Automatically Added

Meta Billing Policy

Reason:

  • Meta automatically assigns a credit line to the business account after successful onboarding

Important Notes:

  • Credit lines are governed by Meta policies

  • Cannot be removed until billing is settled between Meta and the solution partner

  • MSG91 has no control over credit line assignment/removal


Important Best Practices (Highly Recommended)

  • Embedded Signup is fully controlled by Meta

  • MSG91 does not control:

    • OTP delivery

    • Display name approval

    • Partner assignment

  • Do not modify Meta Business or WhatsApp App settings during and post onboarding

  • Always complete onboarding in one uninterrupted session

  • Use a stable internet connection and updated browser


Need Further Help?

If onboarding fails even after following the above steps:

  • Capture the exact Meta error message

  • Note the timestamp and error code

  • Share details with MSG91 Support for vendor escalation